Design
Creating a Brighter Platform Experience

Problem
Traveling abroad can be overwhelming, and all the details of planning a trip can spoil the fun. Bright Trip exists to build confidence and provide expert tips and how-tos for planning and enjoying your next trip. Bright Trip came to us during a growth phase with a need to stabilize and expand its platform, as well as add other features such as e-commerce capabilities to offer gear and excursions to its growing community.



strategy
We worked closely with the client to understand their pain points and leverage user data to refine and build a custom solution that would not only support growth but offer a one-of-a-kind user experience and guide the learner through their journey. Users could consume content and also become instructors themselves.
Bright Trip’s users are accustomed to consuming very high-quality and visually rich content in the courses that are offered.




Results
The web platform we designed and built aligned with high-quality content and provided a seamless experience for users to search, consume and engage content without the experience getting in the way




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